The Social Collective is a small community of like minded entrepreneurs looking to develop their digital marketing through an intensive e-course.
In three months, you will go through all our key lessons on digital marketing, from developing your brand to converting sales, all in a structured, supportive environment.
This course is designed for:
You will learn all of the skills we have developed over 6 years of growing and launching businesses online, with tips and tricks we've picked up by experience along the way. We'll tell it like it is, and answer all your questions.
This course is for real, organic, growth. It's for you if you want to upgrade your digital marketing efforts, are ready to understand how to crack social media and further establish your brand with a confident online presence. You are ready to share your message, want to grow your online community and feel in control and organised.
"Great job on the presentations - thank you! You’ll be our first port of call for this in the future!"
- The North Face, Marketing Team UK
This Course Covers:
- Defining, developing and translating your brand so that you are hitting your target audience every. single. time.
- Making Social Media work for you. From the ins & outs of marketing on Facebook, Twitter, Instagram, Pinterest and LinkedIn to leveraging influencers and blogger outreach.
- Optimizing your Website with effective content strategy, web design and SEO. From pro blogging to gorgeous design, your website will be drawing in potential customers.
- Social Media management, effective call to actions, engaging content, promotions & advertising. Learn the tricks that will free up your time to do the job you love and seriously upskill your marketing. You'll be able to drive your own campaigns, understand what's not working and fix it in a blink.
- 12 Modules
- 40+ Lectures
- PDF Worksheets
- Fortnightly Webinars
- Video Workshops
- Closed Community Facebook Group
- Full access to Anchor & Dash
"It is so fab working with you, you set my mind at ease. And you adapt how you work to help my small brain cope with what needs to be done. It's an all round fab experience. A very big thank you!"
- Philippa Levinson, Life Fusion & Business Fusion Coaching
Week One: Defining Your Digital presence
➤ What it means to be online in a positive, engaging way and what you can do to get there
Week Two: Who are You?
➤ Defining your brand, identifying your ideal client and translating that to your social media
Weeks Three - Six: The World of Social Media
➤ Uncovering the tips and tricks to really crack your Social Media marketing. An in depth look at everything from hashtag research to audience analysis. What to say, why and when!
Week Seven: Website 101
➤ Make sure people know who you are and that your website isn't losing you customers!
Week Eight: Campaigns and Strategy
➤ Creating an effective strategy that WORKS
Week Nine: Content Creation and Optimisation
➤ Get Social Media to work for you! Your first steps to going viral.
Week Ten: Email Marketing and 'The List'
➤ Cracking the massive ego of a list and sharing your message effectively to your leads.
Week 11: Advertising and Promotions
➤ Facebook is a money grabber. There, I said it. How to effectively promote your posts to get seen and other non-creepy ways to advertise your stuff.
Week 12: YOU DID IT!
➤Make this work for you. You're now armed to rule the (digital) world, and there's a Q&A to get personal with your biz.
'When it comes to the ins and outs of social media, marketing and content strategy, Laura has the skills, expertise, and patience to help me succeed. With Laura’s help I have been able to fine tune important areas to move my business forward. I feel confident with what is coming up next, and how and why certain things work. Plus knowing Laura is at the end of an email for the next 90 days for ongoing support is the icing on the cake!'
- Cat Plummer, Financial Coach
We help businesses get clear on their branding, utilise social media, create a digital marketing strategy and feel well represented online so that they can be confident their project will thrive.
We have spent the last 6 years working with a variety of businesses to support and enable them to flourish. We love the ‘new’ business feeling, and have been involved with a variety of projects with clients to take them from start-up to success. Business growth is what makes us excited!
Based in Sheffield we are lucky to have a natural playground on our doorstep where we often go to create fresh new content for our clients. We love travelling to meet new clients all over the country, and when we're not at the desk, you'll find us running or climbing in the Peak District, or down the local sampling the gin selection!
Anchor & Dash is Google Certified in Digital Marketing.
Keen to know more about Anchor & Dash? Find us all over the internet:
"I did the Social Media & Marketing course run by Laura Cutress of Anchor & Dash - absolute gold dust. Thoroughly recommended, loads of good trickery."
- Richard Parker, AMI Member